Capital Campaigns: Yes, You Can Do It!
8 Video-based Lessons | Free E-book | 7.5 CFRE Hours | Lifetime Access
Who can benefit?
Any nonprofit contemplating or in the process of a capital campaign.
What will you learn?
- What makes a capital campaign similar to, and different from, other fundraising
- Do you need a feasibility/planning study?
- How to know if you’re ready for a campaign
- How campaigns are different n the digital age
How to get certified?
This course carries 8 Continuing Ed units from CFRE International. If you need a certificate saying you completed the course, just ask.
Modules
Module 1:
- 1 hour Are Your Ready for a Campaign
- Infrastructure
- Case Statement
- Fundraising History
Module 2:
- 1 hour 10 minutes Human Resources Needed to Run a Campaign
- Staffing
- Board
- Volunteers
- Consultants
Module 3:
- 1:05 The Planning Study
- Goals of the Study
- Internal and External Assessment
- Who Gets Interviewed?
- Finding a consultant
Module 4:
- 55 Minutes Pitfalls to Avoid
- Rushing Ahead Unprepared
- Isolating the Campaign
- Ignoring Basic Principles of Campaigns
Module 5:
- 1 hour The Role of Volunteers in a Campaign
- The Campaign Cabinet
- Campaign Committees
- Finding and recruiting and training volunteers
Module 6:
- 1:10 Donors to the Campaigns
- Finding Donors
- Screening Meetings
- Soliciting Donors
Module 7:
- 1 Hour The Campaign Plan
- Budget
- Timeline
- Job Description
- Materials
- Recognition
Module 8:
- 35 minutes Life After the Campaign
- Celebrating Success
- Building on the Campaign
- Annual Giving, Major Gifts, Planned Gifts
- Building Staff, Board and Volunteers
Fee: $397 $99
Frequently Asked Questions
Do we need to do a planning study before a campaign? This course will explain why it usually recommended, but give you some examples of stances where you might not need a study
Why do we need so many volunteers in a campaign? This course will explain the reason volunteers are important to success and give you examples of how the right volunteers make all the difference in successful campaigns.
Can we do a campaign without a consultant; were not sure we can afford one? There are some things you should get outside help with. This course will explain why, and give you some less costly alternatives, such as virtual consulting.